Case study
STG Group – Empowering Trade Professionals with a Scalable Drupal Experience
Created a unified and modern Drupal website to bring
STG’s regional divisions (Sax, Lambrechts, Schrauwen) together,
enhancing usability, branding consistency, and operational scalability.
STG Group brings together the strengths of Sax, Lambrechts and Schrauwen into one national player.
They needed a Drupal platform that clearly communicates their shared expertise in sanitary,
HVAC and ventilation, without losing the local character of their branches.
I developed this project from technical architecture through to launch.
Under the banner of Novation
Technologies & Features
- Drupal 9 with a custom theme and modular components
- Twig & custom theme for a clear, responsive front end
- Multisite approach with separate sections for brands and branches
- Improved UX: branch finder, ProShop, Click & Collect, delivery information
- Optimised performance and caching
- SEO & structured data: Metatag, Schema.org, Open Graph
- Multilingual: support for Dutch and French
Highlights
- Regional branches integrated into one scalable Drupal system
- Intuitive site structure for both users and editors
- Mobile-first design aimed at tradespeople on the move
- Rich functionality: branch pages, product finder, events, newsletter
- Built modularly for easy expansion with new brands or services
